NEW: Creation and Management of Smart Campaigns for Agents
✨ Smart Ads in SocialBAY
Smart Ads are your easy way to create ads and generate Seller Leads, Increase Exposure, and Grow your Facebook page.
💡 What Are Smart Ads?
Rather than individually creating an ad campaign, setting up creatives, and tracking success, you can now automate Smart Ads and let SocialBAY do the work for you.
With Smart Ads, you have the ability to AUTOMATE and CUSTOMIZE your subscription based on your specific goals:
💰 SELLER LEAD ADS
Target motivated home sellers using Meta Lead Ads to capture contact information without sending them off-platform.
Recommended for:
Reaching homeowners who are actively thinking about selling.
Filling your seller lead pipeline with qualified prospects effortlessly.
Nurturing seller interest over time with consistent exposure.
Capturing leads directly within Facebook and Instagram.
🏘️ LOCAL PRESENCE ADS
Stay top of mind in your area with branded ads that showcase your credibility, expertise, and local market knowledge.
Recommended for:
Staying visible in your local market year-round.
Positioning yourself as the go-to agent in your area.
Strengthening your brand in your sphere of influence between active listings.
Building local familiarity, trust, and credibility through repeated exposure.
📈 PAGE GROWTH ADS
Build your brand, grow your audience, and boost engagement across your social media channels.
Recommended for:
Jumpstarting brand visibility for new agents that are just getting started.
Helping new agents build a social presence before their first listing.
Driving more engagement and impressions on all of your posts.
Boosting profile visits to start building your sphere—even during a low season.
🛠️ Setting Up Smart Ads
To start using this time-saving and brand-growing tool:
Select Advertising and then Smart Campaigns from your left-hand side navigation bar.
Select Get Started and then View My Campaigns.
Select the Smart Ads that you would like to automate and press Continue.
Set your budget.
Confirm all is correct, select the box to authorize us to bill you for the ads, and then press Finish and Activate.
💸 Adjusting Your Smart Ads Budget
If you need to change the budget you are spending on your Smart Ads:
Select Advertising and then Smart Campaigns from your left-hand side navigation bar.
Select the three-dot action button on the Smart Ad you need to change.
Choose the new monthly budget from the drop-down menu and then press Continue.
On the summary screen, check the authorization box and then press Finish and Activate.
🛑 To Deactivate Your Smart Ads
Select Advertising and then Social Media from your left-hand side navigation bar.
Select the three-dot action button and then select Deactivate.
To confirm deactivation, press Yes, Continue.
From the drop-down menu, select your reason for the deactivation and then press Finish and Deactivate.
🖼️ Ad Creative Examples
🔗 Management & Support
To Manage Your Agent Advertising Settings, Click HERE.
Parent Accounts: If you are using a Parent Account and would like to set up Smart Campaigns, please reach out to your Account Manager or our Client Success team at support@backatyou.com.
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