💡 Note: This article is exclusively for our Back At You Social Enterprise clients.
Each enterprise account includes a brokerage-level account known as the Parent Account. Think of this as your "Mission Control." From here, you can manage brokerage-wide branding, maintain your agent roster, and oversee social media activity across your entire network.
👤 Profile Settings This is where you set the core identity for your company. This information powers the branding for your posts and across your connected social networks.
Key Benefit: Branding elements set here are automatically inherited by your agents as they connect!
🎨 Brand Settings Upload your official logos and set your company’s brand colors here.
Control: You can choose to lock these elements to ensure brand consistency or leave them unlocked to allow agents to make their own adjustments.
📱 Content Settings This section allows you to bridge the gap between your brokerage and your social audience.
Connectivity: Link your company’s social media networks.
Localization: Customize Back at You content to fit your local market.
Frequency: Set how often you want to post and create a unique Content Signature for the Parent Account.
🏠 Listing Settings Manage how your company’s inventory is presented to the world.
Global Rules: Set and lock specific branding elements for all brokerage listings.
Management: Review and organize how listings are pulled into your account profile.
This powerful tool is managed only from the Parent Account.
Automation: Set up auto-posting and advertising for specific agents, groups, or your entire office.
Company Sponsored: Ads are paid for by the company on behalf of the listing agent.
📍 Location Targeting: Set your default geographic areas for ads (can be changed per ad).
🎯 Campaign Type: Choose between Website Traffic or Lead Generation as your primary objective.
🛡 Backup Advertising: If an agent's page is restricted, we can run "dark posts" through the Company Page so your marketing never stops.
Lead Alerts: Enter up to 2 email addresses for instant lead notifications.
SMS Alerts: Turn on text notifications to respond to leads even faster! 📱
Email Preferences: Choose which reminders and digests you want to receive.
Billing: Update your credit card info and review your account charges in one place. 💳
Need to help an agent or see what they see? You can "Act As" another user to manage their specific Back At You Social account.
Log in to your Parent Account.