Each enterprise account includes a brokerage-level account known as the Parent Account. Think of it as your Mission Control: from here, you can manage brokerage-wide branding, maintain your agent roster, and oversee social media activity across your entire network.
To access your Parent Account, go to smc.backatyou.com. You must use your specific Parent Account email and password to log in.
Profile Settings: This is where you set the core identity for your company. This information powers the branding for your posts and across your connected social networks.
Key benefit: Branding elements set here are automatically inherited by your agents as they connect!
Learn more: ADMIN: Back At You Social Only Profile Settings
Brand Settings: Upload your official logos and set your company's brand colors here.
Control: You can lock these elements to keep your brand consistent, or leave them unlocked so agents can make their own adjustments.
Learn more: ADMIN: Back At You Social Only Settings Brand Tab
Content Settings: This section bridges the gap between your brokerage and your social audience.
Connectivity: Link your company's social media networks.
Localization: Customize Back At You content to fit your local market.
Frequency: Set how often you want to post and create a unique Content Signature for the Parent Account.
Learn more: ADMIN: Social Content Settings
Listing Settings: Manage how your company's inventory is presented to the world.
Global rules: Set and lock specific branding elements for all brokerage listings.
Management: Review and organize how listings are pulled into your account profile.
Learn more: ADMIN: Profile Listing Settings
This powerful tool is managed only from the Parent Account.
Automation: Set up auto-posting and advertising for specific agents, groups, or your entire office.
Company sponsored: Ads are paid for by the company on behalf of the listing agent.
Learn more: How to enable your Listing Engine
Location targeting: Set your default geographic areas for ads (you can change them per ad).
Campaign objective: Choose Dynamic (recommended; we pick the best goal based on the content type and your Meta permissions), Leads, or Website Traffic.
Automated Fallback Publishing: If a Meta account gets restricted, we automatically publish your ads using our "Listing Updates" Facebook page so your campaigns keep running.
Compliance: Make sure all posts meet legal standards. See ADMIN: Compliance Settings for Your Company.
For full details, see ADMIN: Your Advertising Settings.
Lead alerts: Enter up to 2 email addresses for instant lead notifications.
SMS alerts: Turn on text notifications to respond to leads even faster!
Email preferences: Choose which reminders and digests you want to receive.
Billing: Update your credit card info and review your account charges in one place.
Need to help an agent or see what they see? You can act as another user to manage their Back At You Social account.
Log in: Log in to your Parent Account.
Act As the agent: Follow the steps in How to Act As Another User.
Contact Back At You Support at support@backatyou.com or (866) 200-0676.
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